What is SEO Stands and Why Need SEO ?

What is SEO? 

SEO stands for Search Engine Optimization. SEO is the process by which a website or webpage is tried or maximized by search engine users at the top of the search results list so that the results are often seen when searching.

Simply put, SEO is the process by which the pages of your website are ranked first in other search engines including Google, Yahoo, Bing by searching based on a specific keyword. But nowadays most of the online markets do SEO by targeting Google search engine for some remarkable algorithms of Google search results. Because currently, Google is the most searched. 

Simply put, search engine optimization or SEO is a technical strategy to get your website on the first page of search engines through search engine optimization.

 Type of SEO:

 1. On-Page SEO

 2. Off-Page SEO

   1. On-Page SEO

On-page SEO refers to any optimization that you control and include on your website. With on-page optimizations, you aim to make your website more usable and valuable to users to improve your rankings or visibility in search results on Google, Bing, and other search engines.

Why On-Page SEO

Search engines analyze your website and the content connected to it so that it can identify if a searcher's query is relevant to your site. Google is constantly updating their algorithm so that it can better understand a searcher's intent and deliver search results that meet that user's needs.

 2. Off-Page SEO

Off-page SEO is one of the most important parts of a successful strategy. Off-page SEO refers to techniques you can use to improve the position of a website in the search engine results page (SERPs). Many people associate off-page SEO with link building but it is more than that.

In general, Off-Page SEO has to do with promotion methods – beyond website content –for the purpose of ranking a website higher in the search results.

In this guide, we are going to dive deep into off-page SEO and help you to understand what it is, why it is so important, and the tactics that you need to be using if you want to rank on Google and drive growth for your site. 

Why is Off-Page SEO important?

Off-page SEO refers to techniques you can use to improve the position of a website in the search engine results page (SERPs). Many people associate off-page SEO with link building but it is more than that.

In general, Off-Page SEO has to do with promotion methods – beyond website content –for the purpose of ranking a website higher in the search results.

Off-page SEO gives them a very good indication of how the World (other websites and users) perceive the particular website.